Meta

Overview

Reality Labs at Meta (formerly Facebook) builds new, innovative hardware and software that radically redefine the way people work, play and connect.

Role

Web Marketing Manager

July 2021- July 2023

Working with the Reality Labs team as a Web Marketing Manager for the VR category, I managed the Meta Quest (formerly Oculus) VR web experience, collaborating with multiple XFN partners on product launches, marketing campaigns, and web optimization initiatives. Not only was I able to work closely with teams such as Integrated Marketing, DTC E-commerce, VR Games and Content, and Privacy to meet their business needs, but I was also able to develop creative growth strategies, identifying opportunities for SEO and site optimization.

Skills Used

Web and UX Strategy
Digital Strategy
Content Strategy
Brand Strategy
Strategic Partnerships
Agency Partnerships
Program Management
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